15+ Years of building

Brands
Teams
Relationships

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Who is Clarq?

Senior Brand & Account Manager

With over 15 years of experience as a senior brand and account manager, I’ve shaped impactful strategies across multiple industries through brand management, team development, and fostering business relationships that drive lasting results.

I’ve built brands from the ground up, led my own marketing agency, and collaborated with diverse teams to turn big ideas into tangible results.

To me, it’s all about bold moves, calculated risks, and breaking free from mediocrity.

Explore how my 15 years of experience come together to build brands, teams, and lasting relationships.

What's Kept Me Busy

₱40M First-Round Funding

Enabled a startup to secure ₱40M in first-round funding by enhancing branding and investor presentations

1658% Organic Growth

Achieved 1658% growth in organic impressions by revamping the social media strategy for a UK business

Below-Market Right-of-Way Acquisition

Negotiated below-market right-of-way for the ₱54.14B Skyway Stage 3 project

Successful Political Marketing

Helped a local political candidate win an election through strategic marketing

200% Client Growth

Drove 200% client growth, transforming a business from near failure to profitability

100% Client Retention

Achieved 100% client retention and rescued at-risk accounts

Building Teams and Nurturing Growth

My subordinates fondly call me Ms. C, and some even “mom”—a testament to the nurturing environment I foster.

With over 15 years of experience as a senior brand and account manager, I’ve honed a leadership style rooted in problem-solving and team development. My journey began in 2019 as an Account Manager at Widescope Advertising, where I realized the power of intentional leadership in achieving business goals and fostering a strong team culture.

I hold high standards, and while credentials matter, I believe attitude is everything. As an experienced brand and account manager, I mentor with intention, encouraging my team to grow, learn, and respond constructively to feedback. This not only elevates their professional skills but also strengthens our team’s culture of support.

The Sweetest Memory

One of my proudest moments was mentoring a team member who was on the verge of being let go. Through consistent coaching, they not only improved but excelled—earning two promotions and eventually succeeding me in top management.

For me, leadership is more than just guiding a team. It’s about building leaders, challenging norms, and fostering continual growth. I’m committed to leaving a legacy of leaders who invest in their team’s success as much as their own.

Fostering Lasting Relationships

Hi, I’m farmer Clarq, at your service. Not the one that grows crops—though I love plants and gardening too—but a farmer salesperson.

My Approach to Client Relationships

Leveraging 15 years of experience as a senior brand and account manager, I’ve become skilled at building and nurturing client relationships. I prioritize transparency and problem-solving, always delivering results that exceed expectations and ensure client satisfaction.

“Underpromise, overdeliver” is my motto. Clients value my problem-solving skills, urgency, and transparency. I don’t sugarcoat things, and I hold myself accountable for everything my team delivers.

Even when it’s not part of my duties, I’m always available to provide insights and creative inputs. Seeing my clients succeed gives me the same satisfaction as leading a team to greatness. In my previous role, I turned clients who were on the verge of leaving into loyal, growing accounts. Some even referred new business to us, expanding our portfolio.

Turning Challenges into Opportunities

I may not be an aggressive hunter, as expected in typical sales roles, but I’m excellent at earning clients’ trust. This makes upselling and cross-selling smoother, while also reducing churn. Retaining customers and fostering long-term growth are just as important—if not more profitable—than constantly chasing new clients. That’s where I truly excel.

Designing with Purpose

Hi, I’m Clarq, a starving artist — literally. When I walk into a restaurant, my friends think I’m scanning the menu, but really, I’m dissecting the branding — every logo, every flyer, even the taglines. I imagine how I’d make it better… then I remember I was there to eat.

The Unexpected Journey into Creativity

At first, I didn’t see myself as an artist — I wanted to be a lawyer. But my teachers saw something in me and pushed me toward design. As it turns out, they were right.

My fascination with advertising began almost by accident in high school, when I was too late to sign up for an elective and ended up in an Advertising & Film class. On the first day, our teacher made us watch a film about subliminal advertising. It instantly clicked for me — I became fascinated with how advertising subtly influences decisions. That was the turning point where I began to see design not just as art, but as a powerful communication tool.

Crafting Visuals with Intention

My creative process isn’t just about making things ‘pretty.’ It’s about creating visuals with purpose—designs that connect with audiences and align with business goals. My 15 years of experience as a senior brand and account manager has taught me that every visual element must serve a function, from logos to taglines.

At the core, design is more than aesthetics—it’s about solving problems and influencing decisions. Moving forward, I aim to continue leveraging creativity to build brands that resonate with their audiences and leave a lasting impact.

Design Works

Unfortunately, most of my portfolio was lost due to a hard drive crash, so I don’t have much to show for. But trust me, I’ve been busy. I’ve had the privilege of collaborating with some of the country’s most renowned music artists —including their music videos.

While I can’t display all the full inlay designs, here are a few pieces I was able to save from my work. And if you’ve ever seen a release under PolyEast Records between 2010 and 2016, that’s very likely me behind the visuals.

Visual Identity: Heavenly Whip

• Logo
• Menu
• Online Shop
• Packaging
• Brand Voice
• Brand Story
• Social Media

Design & Packaging: TJ Monterde

• Conceptualization
• Logo
• Photoshoot Direction & Supervision
• Wardrobe Styling
• Album Design & Art Direction

Design & Packaging: Karylle

• Conceptualization
• Photoshoot Supervision
• Album Design & Packaging
• Art Direction

Design & Packaging: Kyla

• Conceptualization
• Photoshoot Supervision
• Album Design & Packaging
• Art Direction

My Career Timeline

Bringing a Founder’s Mentality to Your Brand

With new responsibilities I need to take on, I realized I won’t be able to meet them while my whole life revolves around running an agency 24/7. That’s why I’m now looking to bring my skills to a larger organization where I can still do what I love—building brands, mentoring teams, and leading creative projects—while having more room to fulfill these new priorities.

While I’ve been running my own agency and wearing multiple hats as a strategic brand builder and account manager at UpBrand, life has thrown me a curveball, shifting my priorities.

When I take on a project, I bring a founder’s mentality—approaching every brand and team as if they were my own. So while I may not officially be the owner, you can expect the same leadership, creativity, and drive that I’ve always brought to my work.

I’m not stepping away from the things I love—just approaching them from a new angle.

So send me a message or connect with me on LinkedIn—who knows, you might just find your next partner-in-crime.

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Case Studies

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    Connect with me

    I had the pleasure of working with Clarq at Widescope Advertising Agency, where her exceptional skills in relationship-building and account management stood out. Clarq consistently took the lead, inspiring and motivating the team with her innovative approach and attention to detail. Her positive attitude and ability to handle challenges make her ideal for any leadership role. I highly recommend Clarq for any opportunity—her dedication, creativity, and collaborative spirit will greatly contribute to a company’s success.

    Russel Former Junior Colleague

    Clarq's work ethics are strongly admirable! She can manage different workloads no matter how big or small. Not to mention, she is a strict but driven team leader who only wants the best possible output for her clients. She inspires her juniors to be proactive no matter the situation is. Ultimately, she is such a strong asset in our organization.

    Elyy Former Junior Colleague

    Clarq is an amazing and dependable team member. If you give her a task/project, she will go above and beyond your expectations!

    Inna Former Colleague

    I really appreciate how Clarq is quick to capture our brand directions, on top of that there was always an open line of communications with her which made work efficient

    Miggy Former Client (Red Ribbon)

    We've been a client of Ms. Clarq since 2020. Working with her is a breeze. She's always open to collaboration, and provides valuable insights and fresh ideas to ensure our marketing goals are met. She's incredibly easy to communicate with even during tight deadlines a

    Red Former Client (Taylormade)